We Are Alpha MX
Leaders in Motocross Training Programs
Whether you’re an up-and-coming rider, a current professional, or a weekend warrior, we’re here to help you meet your motocross goals

Built by Racers
Backed by Experience
Our owners, Brandon Hartranft and Cooper Webb,
have both competed at the professional level
You’ll be working with the best in the industry, and they know about elite-level coaching
Brandon is a former professional supercross and motocross racer.
He amassed multiple podium finishes during his pro debut from 2018 to 2022.
After retiring due to injury, he committed himself to helping clients reach their motocross goals while balancing their health and wellness.
Cooper is a 3-time 250 Champion and a 2-time 450 SX Champion, securing victory in a remarkable 22 premier 450 division races.
Proudly representing Team USA at the Motocross of Nations (MXON), Cooper shares his passion and experience with his clients while continuing his elite career.
We’re Ready When and Wherever You Are…
Our riding programs are designed to be usable remotely through contact with our team
We tailor each program to meet your mental and physical needs so you can be your best self, on and off the bike